Product

The Ordinary Retinol 0.2%

0.2% actual retinol in squalane, for about $8. The dose is on the label and the label is true — which is rarer in this category than it should be.
At a Glance
Recommended

Most people who fail with retinoids started too strong, got irritated, and quit. A low dose like 0.2% is a sensible on-ramp — slow, but far easier to stick with.

The number on this bottle is the number in the bottle: 0.2% pure retinol, not a blend padded with things that are not retinoids. That plainness makes it easy to know what you are getting.

The dropper bottle lets air in each time it is opened, and retinol degrades in air and light. Storing it somewhere cool, or refrigerating it after opening, helps it last.

Key facts

Key activeRetinol 0.2%
TextureLightweight oil
Best forBeginners; dry skin
Approximate price$8–$10

How it works

The number on the bottle is the number in the bottle. 0.2% pure retinol — not a "complex," not an encapsulated raw material, not a blend padded out with things that are not retinoids. Given how much of this category plays games with percentages, that plainness is the product's best feature.

$8. For a real retinoid at a real, disclosed dose, that is the value benchmark.

The squalane base is well chosen — it is a gentle, non-irritating emollient, and it suits dry skin that would struggle with an alcohol-based serum.

0.2% is genuinely the right place to start. Most people who fail with retinoids fail because they started too strong.

Irritation is expected, not a sign it is "working." Redness, flaking and stinging in the first weeks are common with any real retinoid. Start twice a week and build up. If it is still angry after a few weeks, the dose is too high for you.

Everyday habits

How to use it
  • When: Start 2 to 3 nights a week, always at night.How much: Use a pea-sized amount for the whole face. Steps: Apply to clean, dry skin. To reduce irritation, you can buffer by applying moisturizer first, then the product, then more moisturizer. Sunscreen: Wear sunscreen every morning. Retinoids make skin more sensitive to the sun. What to expect: Some dryness or light peeling is normal in the early weeks. Build up the number of nights slowly. Careful: Avoid the immediate eye area. Do not layer it with other strong actives at first.
Who should be careful+

0.2% is a low dose, and it will be slow. Honest, but modest. Expect months, and do not expect drugstore-advert results.

The dropper bottle is the wrong package for retinol. Retinol degrades in air and light, and a dropper lets air in every time you open it. The Ordinary themselves advise refrigerating it after opening — take that seriously.

Do not confuse this with The Ordinary's Granactive Retinoid 2%. That is a completely different molecule (HPR), and its "2%" refers to a solution that is only about 10% active — so it is roughly 0.2% actual HPR. Same shelf, same brand, very different product.

The Ordinary reformulates and discontinues without much warning. Batch-to-batch consistency is not guaranteed.

Questions people ask+
Is 0.2% strong enough to work?It works slowly. That is the trade for being easy to tolerate.
Is the label accurate?Yes. It is 0.2% pure retinol, plainly stated.
Is the dropper a problem?It lets air in, so store it cool and use it within a reasonable time.
Is this the same as Granactive Retinoid 2%?No. That is a different molecule (HPR), not the same as this retinol.
Is it good for dry skin?Yes. The squalane base is gentle and suits dry skin.
Full ingredient list+

Squalane, Caprylic/Capric Triglyceride, Simmondsia Chinensis Seed Oil, Retinol, Solanum Lycopersicum Fruit Extract, Rosmarinus Officinalis Leaf Extract, Hydroxymethoxyphenyl Decanone, BHT

References+

1. Prospective, randomized, double-blind assessment of topical bakuchiol and retinol for facial photoageing (https://pubmed.ncbi.nlm.nih.gov/29947134/) — A randomized double-blind trial showing topical retinol significantly improves photoaging (wrinkles and pigmentation), confirming it is a genuinely effective retinoid, while also documenting that retinol caused facial scaling and stinging. 2. Retinoids in the treatment of skin aging: an overview of clinical efficacy and safety (https://pubmed.ncbi.nlm.nih.gov/18046911/) — A review of retinoids for skin aging confirming their clinical efficacy and reporting that retinol is considerably less irritating than stronger retinoids like tretinoin, supporting starting with a gentler, lower-strength retinoid. 3. Biological importance and applications of squalene and squalane (https://doi.org/10.1016/B978-0-12-416003-3.00014-7) — A review documenting squalane's skin-hydrating and emollient activity, supporting the claim that the squalane base is a gentle, non-irritating emollient well suited to dry skin.